Bentonite Clay, is a type of smectite clay that is formed from volcanic ash. This clay is found in various locations around the world, including the United States, France, and Italy. Bentonite Clay is known for its strong negative ionic charge, which makes it highly effective at absorbing impurities and toxins from the skin. The clay is light grey to cream in color and has a smooth, creamy texture.

• Deep Cleansing: Bentonite clay has a strong negative charge that attracts positively charged toxins and impurities from the skin, making it an effective cleanser for deep-pore cleansing.

• Exfoliating: The fine texture of the clay particles make it an effective exfoliant, removing dead skin cells and promoting cell renewal.

• Oil Absorbing: Bentonite clay is a natural absorbent, making it effective at absorbing excess oil and sebum from the skin's surface.

• Soothing: The high concentration of minerals in the clay helps to soothe and calm inflamed skin, making it an excellent choice for those with acne-prone or sensitive skin.

• Detoxifying: The powerful drawing properties of bentonite clay help to remove toxins and impurities from the skin, promoting a healthy, radiant complexion.

Overall, Bentonite clay is a potent natural ingredient that can improve the overall health and appearance of the skin. Its versatility and effectiveness make it a popular choice in many skincare products.

The main minerals found in Bentonite Clay are:

• Calcium
• Magnesium
• Iron
• Potassium
• Sodium
• Silicon
• Aluminum
• Zinc
• Copper

Please note that the exact mineral content of Bentonite Clay can vary depending on its origin and processing.