Bakuchiol is a natural, plant-derived ingredient that has gained popularity in recent years as a gentler alternative to retinol. It is native to Asia and derived from the seeds and leaves of the Psoralea corylifolia plant and has been used in traditional Ayurvedic medicine for centuries to treat various skin conditions.

• Anti-aging: Bakuchiol has been shown to stimulate collagen production, which can help to reduce the appearance of fine lines and wrinkles and improve skin elasticity.

• Gentle: Unlike retinol, Bakuchiol is gentle on the skin and is less likely to cause irritation, making it a good option for those with sensitive skin.

• Brightening: Bakuchiol has been shown to have brightening effects on the skin, helping to even out skin tone and reduce the appearance of dark spots and hyperpigmentation.

• Antioxidant: Bakuchiol is a potent antioxidant that can help to protect the skin from environmental stressors such as UV radiation and pollution.

• Anti-inflammatory: Bakuchiol has anti-inflammatory properties, which can help to soothe and calm irritated or inflamed skin.

Overall, Bakuchiol is a promising ingredient for those looking for a gentle, natural alternative to retinol. Its anti-aging, brightening, and antioxidant properties make it a great addition to any skincare routine.